A seismic transformation is taking place across the globe and the effects can be seen rippling through every industry; it’s a shift in consciousness and one that brings the built-in obsolescence of fashion under the spotlight.
Consumer expectations are continuing to rise and they’re more socially, environmentally and ethically minded than ever before. They seek lifestyle brands that take an active stance on issues, satisfy their demands for ultra-transparency and align to their own values.
Having a clear vision and powerful story not only demonstrates authenticity, but helps brands to build trust and create emotional connections with their consumers.
WHAT TO EXPECT
Consciously Curated’s Brand Vision workshops are all about you. We’ll help you define or refine the core principles of your brand, creating a philosophy, purpose and vision that sets you apart from your competitors.
Your Brand Vision workshop is hosted by one of our Transformation Artists – industry experts, each with over 10 years’ experience in business strategy and operations at some of the world’s leading fashion, beauty and retail businesses.
Using a unique combination of specialist knowledge and business coaching techniques, we’ll dive deep into all areas of of your business to create an outline strategy that identifies key opportunities for growth and a clear action plan for moving forward.
HOW IT WORKS
The Brand Vision Workshop is a half or full day workshop and can be hosted in person or via a video conferencing application. Half day workshops are 3 hours long and full days are 6, each with short breaks scheduled as and when required.
For optimum productivity and results, we recommend the full day workshop split into two separate sessions, allowing for time to digest information and recap in between.
Prior to the session you will receive a short questionnaire containing questions about your business history, current situation and future ambition.
Brand Story – A story is one of the most powerful yet most underrated business tools there is – and we want to hear yours. We want to know all about the journey you’ve been on so far, why you do what you do and where you want to take.
Brand Values – We’ll review your processes, policies and procedures in order to create values that align to how your business wants to operate and what you’re striving to achieve on a day-to-day basis.
Customer Profiling – Using sales data and web analytics we’ll be able to create target customer profiles with key information that will inform your future products, marketing efforts and social media campaigns.
Brand Vision – Together we’ll define or refine the core principles of your brand, ensuring you have a clear vision, mission and philosophy as well as a deep understanding of your customers – a critical pillar for growth.
Once complete, you will receive your Brand Vision by email containing a highlight summary of your session along with any useful links/resources/contacts you may need.
BOOK YOUR BRAND VISION WORKSHOP NOW!
Price: Half Day (3.5 hours) £350 / Full Day (7 hours) £500
To book your Brand Vision workshop with Consciously Curated, please provide your contact details and availability in the form below and we’ll get back to you within 24 hours.